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About the Business Case Challenge 

In 2020, the Business Case Challenge was launched for the first time by the initiators DDr. Michael Tojner and Univ.-Prof. dr Jonas Puck. This project is carried out together with the Vienna University of Economics and Business and in cooperation with the eXplore! initiative and is taking place for the fourth time this year.

In cooperation with partners and sponsors, the BCC encourages students to analyze and solve real problems in the form of a business case. The Business Case Challenge is a non-profit ideas competition and is growing from year to year in terms of participants and practice partners!​


Our goal is to put the theory of economics into practice in order to be able to generate new and innovative ideas. Pupils and students are offered the unique opportunity to actively work on current topics and challenges of Austrian companies and to help shape the future in the long term.  

In a short video Co-initiator DDr. Michael Tojner tells you more about the project.
Have fun!

The Business Case Challenge gives you and your friends the opportunity to


  • stimulate sustainable change

  • work together on a project

  • present yourself and your skills to Austrian companies

  • deepen and apply university content

  • and last but not least, to win attractive prizes (cash prizes, internships, non-cash prizes, specialist literature)

Take part! Make a difference!

Overview of prizes:
Cash prizes up to 1.500€
Certificate of Participation for all submissions
portunity to get an internship at partner companies


Timeline BCC 2023

Start of the
submission period
End of the
submission period
Award Ceremony

The jury

From science and practice
DDr. Michael Tojner.png

 DDr. Michael Tojner

CEO Montana Tech Components AG

Co-Initiator, Business Case Challenge


Univ.-Prof. Dr. Jonas Puck

University of Economics and Business Vienna

Co-Initiator, Business Case Challenge


Dr. Jakob Müllner

University of Economics and Business Vienna

Business Case Challenge

Mag. Martin Ohneberg

CEO & Owner HENN Industrial Group


Dr. Andreas Leitner​

Senior Vice President (SVP) Innovation, OMV Aktiengesellschaft

MicrosoftTeams-image (1).png

Kurt Svoboda



Mag. Thomas Zimpfer

Managing Director B&C Group

The prizes

You can win these prizes in the Business Case Challenge 2023:

Main prizes per case:

1st place: €1,500

2nd place: €1,000

3rd place: €500

The best student case can additionally win €500 per case

More prizes

Exclusive opportunity to apply for an internship at partner companies

Consultations (from the idea to the market) bei interior GmbH


Specialist literature on sustainability

Material prizes aus WU Vienna merchandise


All participants will also receive a confirmation of participation.

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